Practical AI for your actual work

Get 10 hours back a week with practical AI.

36 short, step by step lessons from how I run my businesses with AI. Social media, video, websites, ads, email and the everyday work.

36 practical lessonsNo coding requiredneededFrom $14.99

Spoken at and worked with

  • Stripe
  • coaching.com
  • WBECS
  • Digital Marketing Asia (DMA) Singapore
  • impact.com
  • Marketing-Interactive
  • Catcha Group
  • Zeno Group
Find your first lesson that saves you time 1 of 7

Latest lessons

Lesson 1.2: Build your brand's brain

NewLesson 1.2 · 21 min

One brain that knows your whole business.

What you'll learn

  1. Scan your computer for everything about your brand
  2. Give it the goal: views, then followers, then sales
  3. Organize one folder for the whole business
  4. Sort your photos and videos: ready, needs an edit, still to shoot
  5. End every chat with the one line that makes it remember
See the lesson
Lesson 2.1: Know what to post before you post

NewLesson 2.1 · 21 min

Stop posting and praying. Start from the winners.

What you'll learn

  1. Get your brand's voice in one line
  2. Research competitors at home and abroad, three at once
  3. Five things to post about, and a list of what you never say
  4. Answer its questions once, and it never asks again
See the lesson
Lesson 2.4: Three posts a day without burning out

NewLesson 2.4 · 19 min

Three posts a day. No design app.

What you'll learn

  1. Set the pace: three posts a day
  2. Ask for two options and pick, instead of designing
  3. Feedback that turns 'Zero regrets' into 'Have an affair. We won't tell.'
  4. Carousels that teach and a short loop reel
See the lesson
Lesson 1.3: Teach AI your taste

NewLesson 1.3 · 13 min

Feedback once. Rule forever.

What you'll learn

  1. Review seven days of posts in about five minutes
  2. Turn every note into a rule with one sentence
  3. Make feedback specific enough to teach
  4. Keep your heart in it, so it never sounds like AI
See the lesson
Lesson 2.5: Let AI post for you, safely

NewLesson 2.5 · 9 min

Your posts go out on their own. Your account stays safe.

What you'll learn

  1. Connect your accounts once through Upload-Post
  2. Warm up a new account before any automation
  3. Keep keys safe, like passwords
  4. Post now and check it went live
See the lesson
Lesson 2.6: Approve every post from your phone

NewLesson 2.6 · 18 min

A social media manager in your pocket.

What you'll learn

  1. Make a Telegram bot with BotFather
  2. Get every post on your phone before it goes out
  3. Approve with one tap or ask for a change by voice
  4. Every change becomes a rule it keeps
  5. Use the same setup for any job
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Lesson 1.1: Set up AI to do real work for you

NewLesson 1.1 · Set up Claude Code · 26 min

Weeks of work, done in 1 day

What you'll learn

  1. Install Claude Code on your Mac in 6 steps, one time only
  2. Brief it like a new hire, so the first answer is close to right
  3. Give it a memory, so it never starts from zero
  4. Plug it into Gmail and ask what needs a reply this week
  5. Teach it once, and it follows that rule every time after
See the lesson
Lesson 3.1: Edit your videos by talking to AI

NewLesson 3.1 · 22 min

Edit your videos by talking to AI

What you'll learn

  1. Connect AI to Premiere so it can cut for you
  2. Teach it your style with one video you love
  3. Get a rough cut, zooms and colour by just asking
  4. Save your rules so every edit gets better
See the lesson

New · 6 lessons

Automate your social media, built live on a real brand.

Watch me set up AI for TwoSpreads, a small nut butter brand: from one brain for the brand to three posts a day you approve from your phone. Take them in order, or start with the one you need.

Your week, day by day

A week with the busywork handled

What your normal schedule looks like when modern automation removes every point of recurring drag.

Find your first lesson

An example week

  1. Monday09:00 AM

    600 holiday emails sorted into 12 that actually matter.

    Inbox cleared in 8 min
  2. Tuesday02:30 PM

    Every meeting summarised with decisive actions assigned.

    Zero manual notes
  3. Wednesday11:15 AM

    One video turned into ten contextual shorts and summaries.

    Ready for every channel
  4. Thursday08:00 AM

    An autonomous agent completed your market research overnight.

    Ready before coffee
  5. Friday12:00 PM

    Done by lunch with complete clarity for next week.

    Half your week back

Your hours

How many hours could you get back?

Move the sliders to match your week.

12 hours back a week If you hand off half of it Worth about $900 a week

Estimate only. It assumes you hand off half of this time. Your results will vary.

What a normal workday looks like now

117emails a day
153chat messages a day
2 minbetween interruptions
63%don't know how to use AI in their daily work

Your trainer

A practitioner, not a theorist.

I use these tools every day to run my own work. Every lesson is something I actually do.

Rafay Korai teaching on stage

Your trainer

Rafay Korai

I help business owners grow with AI.

  • More than $600M in revenue generated over the past 10 years.
  • Went from Product Marketing Manager to Managing Director at a global education company and took its membership from $0 to $80M in two years.
  • 6 AI products built.
Keynote, DMA Singapore, Oct 2025Panel, Stripe Tour, 2024

What leaders and founders say about working with Rafay

"Rafay is a talented speaker who possesses a unique ability to bring total clarity to a topic. He has a gift for distilling complex, multi-layered strategies into simple, actionable insights that resonate with everyone from engineers to executives."
Damith De SilvaFractional Technology & Product Operations Leader
"He took over one of the most demanding & challenging products: our subscription, increasing its overall performance indicators x10 in a span of a year."
Nicoleta TacheClient Success Director
"Rafay is an entrepreneur. He can build anything from scratch regardless of the resources available. He takes full ownership in making sure projects under him succeed."
Lorena Martínez CureVP Marketing, MetalBear
"No matter what challenge you throw at him, he always manages to figure out the most scalable way to make it happen. Not only does he think fast but he executes fast, so we're able to scale at lightning speed."
Marisha LakhianiChief Growth Officer · Founder · Advisor
"He is someone I would call a natural born marketer and I'm sure everyone will know about him in a few years. He combines this talent with a strong hard working mindset that helps him achieve the successes he is achieving."
Alessio PieroniMarketing Agency Founder · EO President
"He has the ability to create the right momentum and gather the right team. He's creative, artistic and visionary, and I believe he can do wonders to any project he steps in."
Ali Bin ShaheenAI Business & Transformation Lead · Tech Entrepreneur

Pricing

Start with one, or take them all.

Pay once. Start small, then expand only if it earns its place in your week.

One lesson

Any lesson. If it's out, watch now. If not, join the waitlist and I'll email you the day it's out.

From$14.99
Pick a lesson

A track of 6 Launch price

Six lessons for one part of your work.

$59$89
Pick a track

All Access Launch price

8 of 36 out today. New lessons added every week. All 36 by Fri 1 Jan 2027, plus every new one after.

$359$539
Get All Access
Secure checkout by Stripe
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Pick a track, or one lesson.

Each track is 6 lessons for one result. $59 a track at launch, or $14.99 a lesson.

New lessons every week.

Get All Access · $359

Who it's for

Made for people whose week runs on email, chat and calls.

For you if

  • You run a business, lead a team or work for yourself
  • Your week runs on email, chat, docs and calls
  • You want hours back without learning to code

Not for you if

  • You want AI theory, not working setups
  • You'd rather watch than build along
  • You want someone to do it for you

"But AI changes every week."

The big changes come every few months. When one affects a lesson, Rafay records it again, and you get the update free.

Questions.

What is a lesson?

One short video that sets up one job on your own work.

How do I get my lesson?

Right after you pay, you go straight to your video and get the link by email.

Do I need to be technical?

No. If you can use email, you can follow every lesson.

What tools do I need?

Tools you already have. Lessons use Claude, ChatGPT, Gmail, Slack, Notion, Zapier and Make. Each lesson says which ones it uses before you start.

Is it a subscription?

No. One payment, and the lessons are yours.

Can I get a refund?

Lessons are digital and you can watch them straight away, so all sales are final. If you reserve a lesson and it isn't out on its date, you get a full refund. If a video doesn't play, reply to your receipt and we'll fix it.

What if a lesson is not out yet?

Open its page and join the waitlist. You pay nothing, and I'll email you the day it's out. Then you can watch the first 90 seconds and decide if you want it.

When do new lessons come out?

New lessons come out every week.

Get each new lesson the day it's out.

One short email when a lesson lands. Nothing else.

Unsubscribe any time.

7 questions · 60 secondsFind your lesson

Join the waitlist Find my first lesson